So, you just released a song. Great job! It’s finally out on every platform you can think of & you’re ready for the world to hear your music. Who is going to listen? Do you already have fans, or are you hoping that people will stumble across your song? Regardless of the answer, you should always be finding ways to promote. Music promotion is the simple way of saying music marketing. Promotion is how you get your music out to fans & potential fans. There are a lot of ways to do it & today I’ll be teaching you how to promote your music.
One of the quickest & easiest ways to promote! Social Media is free to use & has the potential to reach tons of new people. Of course, you will reach everyone that is currently following you. If you’re just starting, you’ll likely only reach your friends & family…but that’s a GREAT way to start. You also have the potential for your posts to go viral. Especially nowadays with apps like TikTok where artists grow huge followings in a very short amount of time.
Website & Email List
The next best option for a relatively low price is building your website & collecting emails! Many artists these days use a website to not only promote their music to fans, but it can also double as an EPK for venues, show promoters & more. On top of that, if you can build an email list of fans, you will be able to send out updates about you and your music! So, every time that you upload a song you will be able to send an email to that list with a link to listen.
Another option is to set up an ARTSTLNK, Artist Republik’s answer to fan links! You can quickly and easily set up a link and add all of your social media, streaming platforms & more. It’s fully customizable so you can make it to your liking. Check it out & let us know what you think!
You’ve probably heard of this one. It’s the current trend in independent music marketing. The concept is this: you release a song & then pitch it to playlist curators. If the curator likes it enough, they’ll add it to one of their many playlists. If you’re lucky, those playlists will have hundreds of thousands of listeners every day which means that you will likely get a lot more streams on your music. The more playlists that your songs get added to, to more likely they are to get noticed. This also pings the algorithm & will bring your song to the top of many charts which might land you on an editorial playlist. Those editorials are GOLDMINES for your music.
You can get started with playlisting TODAY on our website. We have hundreds of playlists waiting to display your music. Some of them start as low as $1! Check them out today & start getting your music noticed!
Another great way to get noticed is with press coverage on blogs & music reporting websites. Many online blogs have thousands of readers every month. If you get a press write-up, that means thousands of potential readers. If they like you enough, they might convert to fans! What’s important to note when looking for press coverage is that you will benefit from having an EPK. You can start with an EPK website or create a PDF document with all of your info. Once you have that, it’s time to start reaching out to blogs & writers to cover your story!
Guess what? We have that too! You can get press coverage quickly and easily on Artist Republik’s website. Just navigate through your dashboard to the Blog Promotion Manager to learn more!
SHARE, SHARE, SHARE!
The biggest lesson to learn is that SHARING your music is always going to bring in more listeners. Get creative! We have covered very few of the avenues to promoting your music. Artists these days are finding some very interesting ways to get their music out there. Don’t be afraid to be bold & do things that you don’t traditionally see. The keystone to all of this is to just continue to SHARE.
Get Started with Promotion Today!
Learning how to promote your music is just one small step in the overall process. You will have to go through trial and error time & time again to find what works for you. Artist Republik is here to help make the process easier. If you sign up for an account today you will have instant access to all of our promotion tools! It’s a no-brainer for any independent artist looking to get a leg up on the competition.
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